Social networks are transforming the Internet. Even the most conservative “brick and mortar” companies are rushing to establish a presence on Facebook, Twitter and other Web 2.0 platforms. Companies are finding, however, that these emerging social networks are raising complex, cutting-edge legal issues. Learn what companies are doing to minimize the risks associated with the brave new world of social media. In this presentation, we will discuss:
- Copyright issues — Who has rights to the materials that you and your customers make available through social networks?
- Trademark issues — Protecting your brand on Twitter, Facebook, and similar networks
- Control — What are the terms of engagement? Whose terms of use and privacy policy govern your presence on a social network?
- Liability — Taking advantage of “safe harbors” in connection with social networking
Speakers:
John Delaney, Partner, Morrison & Foerster
Gabriel Meister, Partner, Morrison & Foerster
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