The state of Wisconsin has enacted laws and/or issued guidance on Artificial Intelligence (AI). Companies subject to Wisconsin law should be familiar with all relevant AI-related laws, regulations, and guidance, including those listed below.

Laws and Regulations

Elections

The following law applies in the context of elections in Wisconsin.

The Law requires political advertisements containing express advocacy or issue advocacy, or supporting or opposing a referendum, that contain “synthetic media” to include a specified disclaimer.  “Synthetic media” is defined as audio or video content that is substantially produced in whole or in part by means of generative AI.”