University of Cambridge / Prince of Wales – Business & The Environment Programme
David Lynn will speak at the BEP East Coast Senior Executives Seminar. Each seminar examines the business case for sustainable development and explores opportunities for intervention and change in major parts of the system: the finance sector, government and policy makers, consumers and citizens, partners and stakeholders. The underlying theme of the Seminars for Senior Executives is the successful management of change in increasingly turbulent times. This involves understanding global trends and finding effective and practical ways to integrate social and environmental solutions into management systems and decision-making processes, whilst still remaining profitable.