Rules Of The Road For Green Marketing

Conservation International’s Business & Biodiversity Council Fall Meeting

11/03/2009 - 11/05/2009

Clean Technology

Washington, D.C.

Speaking Engagement

Brooks Beard spoke on green marketing issues at the Conservation International's Business & Biodiversity Council Fall Meeting. The Council is an action-oriented forum for corporations to work with each other to find ways to advance good environmental practices. The goal of the fall meeting was to explore the importance of integrating healthy ecosystems in supply chain management and examine how to effectively communicate and market environmental attributes of products and services.

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