02/09/2016 11:30 a.m. - 12:30 p.m.
Technology Transactions, Social Media, and Employment + Labor
PLI California Center
685 Market Street
San Francisco, California 94105
Christine E. Lyon
Why You Should Attend
Facebook, Foursquare, Google+, LinkedIn, Pinterest, Snapchat, Twitter, Tumblr, YouTube and other social media sites are transforming not only the daily lives of consumers, but also how companies interact with consumers. Indeed, even the largest, most conservative blue-chip corporations have embraced social media; one study revealed that, of the Fortune Global 500, 97% were on LinkedIn; 83% had Twitter accounts; 80% had a presence on Facebook; and 67% had a YouTube channel; these numbers will only increase over time.
However, along with the exciting new marketing opportunities presented by social media comes challenging new legal issues. In seeking to capitalize on the social media gold rush, is your company taking the time to identify and address the attendant legal risks? The good news is that, merely by undertaking simple, low-cost precautions, companies seeking to use social media can significantly reduce their potential liability exposure.
Social Media in the Workplace: Emerging Issues
Morrison & Foerster Partner Christine E. Lyon will present on “Social Media in the Workplace: Emerging Issues” at PLI’s Social Media 2016: Addressing Corporate Risks Seminar. The session will address:
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