Internet Marketing and Consumer Protection, 2012-2013 ed.

January 2013

Internet Marketing and Consumer Protection helps companies understand Internet marketing laws, data privacy and security regulations, and laws on unfair competition and false advertising. The text covers:

  • How a consumer's personal information can be gathered and used
  • When a consumer's personal information may not be disclosed
  • All state and federal regulations that govern Internet activities and intellectual property issues

For more information and to purchase the book, click here.




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