What’s At Stake As Calif. Privacy Law Revamp Goes To Voters
What’s At Stake As Calif. Privacy Law Revamp Goes To Voters
Kristen Mathews spoke to Law360 about the California Privacy Rights Act, also known as Proposition 24, which would build on the California Consumer Privacy Act (CCPA) by several vital ways, including by creating a new agency dedicated to data privacy and providing consumers with substantial new data control rights.
If enacted, Prop 24 would “make many significant changes to the CCPA, with regard to the scope of applicability, compliance duties, and enforcement” that companies would need to factor into their compliance efforts, according to Kristen.
The proposed law would also give consumers the new abilities to have a business correct the personal information it has about them and to opt out of the sharing of their personal information, which “would be an additional compliance challenge for businesses on top of the consumer’s rights to request information, deletion, and to opt out of sales of their data,” Kristen said.
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