profile picture of Joyce Liou

Joyce Liou

Partner | San Francisco

Experience

(Central District of California). Obtained a preliminary injunction for AK Futures in a counterfeiting lawsuit involving its hemp-derived Delta-8 vaping devices. The Ninth Circuit affirmed in a precedential ruling that such products are lawful under the Farm Act and thus may receive federal trademark protection.

(Southern District of California). Obtained a judgment on the pleadings for Panini in a lawsuit by Upper Deck asserting trademark, false advertising, and right of publicity claims based on its alleged exclusive license of Michael Jordan’s image and likeness for trading cards.

(District of Delaware). Secured a defense trial verdict for VMware on trademark infringement claims by Cirba d/b/a Densify over VMware’s descriptive uses of “densify” for virtualization technology.

(Northern District of California). Successfully represented Lambda Labs in a trademark infringement lawsuit against Lambda School, now Bloom Institute of Technology, concerning educational and software consulting services.

(Northern District of California). Obtained summary judgment dismissal of a trademark infringement lawsuit against Dropbox over its use of “Smart Sync” for file-sharing software. This decision was recognized by the Daily Journal as a “Top Verdict” for 2019.

(Northern District of California). Obtained a tentative summary judgment ruling for Ubiquiti regarding the non-extraterritoriality of the Digital Millennium Copyright Act in a lawsuit alleging circumvention of Synopsys’ licensing restrictions in Taiwan. The case settled shortly thereafter.

(Western District of Texas). Secured a stipulated permanent injunction for One World Foods in a lawsuit against the Stubb’s Austin restaurant and concert venue over its use of STUBB’S for additional locations in violation of an implied trademark license.

(District of Maryland). Successfully represented McCormick, owner of the OLD BAY mark, in a trademark infringement lawsuit concerning Primal Palate’s NEW BAE mark. The case settled after completion of discovery.

(Northern District of California). Successfully represented Novadaq in a trademark infringement lawsuit against Karl Storz over its competing medical fluorescence imaging technology. The case settled four days before trial.

(District of Connecticut). Obtained a temporary restraining order and preliminary injunction for MI Technologies against Electrified Discounters in a trademark infringement lawsuit involving counterfeit bulbs.


California: Prosecution and Strategy

World Trademark Review 1000 2023

Shortlist: Trademark Lawyer of the Year

Women in Business Law 2022-2023