In an article authored for Law360, Alja Poler De Zwart and Mercedes Samavi discuss marketing compliance in Europe, and the role that in-house lawyers can play in understanding the marketing rule book, from considering good housekeeping around marketing to complying with various laws.
The article looks at 10 key areas that in-house counsel should have top of mind to ensure that their marketing practices and campaigns meet Europe’s marketing requirements.
Read the full article.