Wil Frentzen is featured in a Law360 article about effective courtroom persuasion, highlighting insights shared during a Federal Bar Association panel alongside current and former Northern California federal judges. The discussion covered strategies for oral arguments, opening statements, witness examinations and connecting with jurors. Wil emphasized the importance of respecting jurors, focusing on the strongest arguments and presenting evidence clearly and persuasively. “Never, ever talk down to the jurors in any kind of way,” Wil advised. He also encouraged attorneys to deliver compelling opening statements and approach cross-examinations strategically, beginning with uncontested facts before challenging witness credibility and potential bias.
Read the full article.